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Final event for a social marketing campaign NIVEA Podarite nam modro srce

Social marketing campaign for NIVEA was brought to the end with the final event and symbolic hand over of cheque for 20.000 euros. In the company of well-known sports ambassadors and with the purpose to support children from socially weaker environments through scholarships, NIVEA together with philanthropic organization Zveza prijateljev mladine Slovenije gave access to education to scholarship holders. Project enables children from socially weaker environments to find themselves at the side of their peers and to take the career choice they have always wanted to. Photo: Adrema